The Winter Music Conference is a week-long celebration of electronic dance music. The event is held every March since the mid 1980s and is aimed at professionals such as artists, DJs, record label representatives, producers, promoters, radio and the media. Founded in 1985, the first Winter Music Conference was held at the Fort Lauderdale Marriott in February 1986 with 80 dance music insiders attending.
The event draws a large amount of international visitors with around 38% of attendees coming from outside the United States. The conference is a platform for underground and indie artists to gather at event and panels, it also allows businesses to present themselves and their products to the industry.
In 1996, The Recording Academy partnered with the Winter Music Conference to present “The Producers Forum”, a gathering of legendary artists. In 2009, they introduced the first annual Winter Music Conference VJ Challenge at The Miami Beach Resort & Spa, with celebrity hosts, judges and VJs from around the world. The Miami Beach Resort also hosted the performance of the RoboMusic Demo which displays live interactive compositions of RoboMusic.
The Winter Music Conference receives around 70,000 visitors during the week it encompasses. There are over 500 individual events over 5 days, which is one of the reasons that The New York Times named it “one of the most anticipated clubbing events in the country”.
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